A mid-tone indigo with vibrant undertones.

  • Commonly used for interactive elements like buttons and links, secondary interface elements, visual indicators and status markers, decorative accents and highlights, and background elements and containers
  • Used on the Canva website (Primary brand purple, CTAs, main accent).

Colour Values

HEX

#7d2ae8

RGB

125, 42, 232

HSL

266, 81, 54

OKLCH

oklch(52.34% 0.2552 295.58)

Contrast Analysis

Against White

6.23

Good

Against Black

3.37

Poor

Matching Algorithm

Method

Using LAB colour space for perceptually accurate matching (CIE94 formula).

Distance

2.80

Excellent
Input Colour
Nearest Match
Distance: 2.80

Colour Combinations

Monochromatic

Complementary

Analogous

Triadic

Brand Palette

Primary brand color
violet-600
Brand accent
violet-700
Complementary accent
lime-400
Text & UI elements
slate-800
Backgrounds & borders
slate-200