A mid-tone rose with bold undertones.

  • Commonly used for interactive elements like buttons and links, secondary interface elements, visual indicators and status markers, decorative accents and highlights, and background elements and containers
  • This is Instagram's primary colour.

Colour Values

HEX

#ff0069

RGB

255, 0, 105

HSL

335, 100, 50

OKLCH

oklch(63.94% 0.2558 9.60)

Contrast Analysis

Against White

3.85

Poor

Against Black

5.46

Good

Matching Algorithm

Method

Using LAB colour space for perceptually accurate matching (CIE94 formula).

Distance

5.73

Good
Input Colour
Nearest Match
Distance: 5.73

Colour Combinations

Monochromatic

Complementary

Analogous

Triadic

Brand Palette

Primary brand color
rose-500
Brand accent
pink-600
Complementary accent
green-300
Text & UI elements
slate-800
Backgrounds & borders
slate-200